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advertising matter

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1 advertising matter

рекл. = advertising material

Англо-русский экономический словарь > advertising matter
2 advertising matter

Реклама: рекламный материал

Универсальный англо-русский словарь > advertising matter
3 advertising matter

ad.ver.tis.ing mat.ter

['ævətaiziŋ mætə] n folhetos de propaganda.

English-Portuguese dictionary > advertising matter
4 advertising matter

n.

Werbedrucksache f.

English-german dictionary > advertising matter
5 advertising\ matter

reklaammaterjal

English-Estonian dictionary > advertising\ matter
6 advertising matter

рекламный материал

Patent terms dictionary > advertising matter
7 matter

matter [ˈmætə^r]

1. noun

   a. ( = physical substance) matière f

• vegetable/inanimate matter matière f végétale/inanimée

   b. ( = content) contenu m

• matter and form le fond et la forme

   c. ( = affair) affaire f

• the matter in hand l'affaire en question

• the matter is closed l'affaire est close

• for that matter d'ailleurs

• there's the matter of my expenses il y a la question de mes frais

• it is a matter of great concern c'est extrêmement inquiétant

• it took a matter of days cela a été l'affaire de quelques jours

• as a matter of course automatiquement

• as a matter of fact en fait

• it's a matter of life and death c'est une question de vie ou de mort

• that's a matter of opinion! c'est discutable !

• it is only a matter of time ce n'est qu'une question de temps

   d. ( = importance) no matter! peu importe !

• it must be done, no matter how cela doit être fait par n'importe quel moyen

• no matter when he comes quelle que soit l'heure à laquelle il arrive

• no matter what he says quoi qu'il dise

• no matter where/who où/qui que ce soit

   e. ( = problem) what's the matter? qu'est-ce qu'il y a ?

• what's the matter with him? qu'est-ce qu'il a ?

• what's the matter with your hand? qu'est-ce que vous avez à la main ?

• what's the matter with trying to help him? quel inconvénient y a-t-il à ce qu'on l'aide ?

• there's something the matter with the engine il y a quelque chose qui ne va pas dans le moteur

• as if nothing was the matter comme si de rien n'était

• nothing's the matter (inf) il n'y a rien

• there's nothing the matter with that idea il n'y a rien à redire à cette idée

2. intransitive verb

importer (to à)

• it doesn't matter ça ne fait rien

• it doesn't matter whether... cela ne fait rien si...

• it doesn't matter who/where peu importe la personne/l'endroit

• what does it matter? qu'est-ce que cela peut faire ?

• why should it matter to me? pourquoi est-ce que cela me ferait quelque chose ?

• some things matter more than others il y a des choses qui importent plus que d'autres

• nothing else matters le reste n'a aucune importance

3. compounds

► matter-of-fact adjective [tone] neutre ; [style] prosaïque ; [attitude, person] terre à terre

* * *
['mætə(r)] 1.
noun

1) ( affair) ( of specified nature) affaire f; ( requiring solution) problème m; ( on agenda) point m

business matters — affaires fpl

the matter in hand — l'affaire en question

it will be no easy matter — cela ne sera pas (une affaire) facile

important matters to discuss — des choses importantes à discuter

matters arising — ( in meeting) points non inscrits à l'ordre du jour

private matter — affaire privée

a matter for the police — un problème qui relève de la police

that's another matter — c'est une autre histoire

it's no small matter — ce n'est pas une broutille

to let the matter drop — en rester là

to take the matter further — aller plus loin

the fact of the matter is that — la vérité est que

I know nothing of the matter — je ne suis au courant de rien

2) ( question) question f

it's a matter of urgency — c'est urgent

a matter of life and death — une question de vie ou de mort

it will just be a matter of months — ce ne sera qu'une question de mois

a matter of a few days — l'affaire de quelques jours

it's only a matter of time before they separate — ils vont se séparer, ce n'est plus qu'une question de temps

3) ( trouble)

is anything the matter? — y a-t-il un problème?

what's the matter? — qu'est-ce qu'il y a?

there's nothing the matter with me — je n'ai rien

what's the matter with Louise? — qu'est-ce qu'elle a Louise?

4) ( substance) matière f

vegetable matter — matière végétale

colouring matter — colorant m

5) ( on paper)

printed matter — imprimés mpl

advertising matter — publicité f

reading matter — lecture f

6) (content of book, speech etc) contenu m

subject matter — contenu m

matter and style — le fond et la forme

7) Medicine ( pus) pus m
2.
intransitive verb être important

to matter to somebody — [behaviour, action] avoir de l'importance pour quelqu'un; [person] compter pour quelqu'un

it matters little to me where you go — peu m'importe où tu vas

it doesn't matter whether — peu importe que (+ subj)

it doesn't matter — ça n'a aucune importance, ça ne fait rien

does it really matter? — qu'est-ce que ça peut faire?

••

as a matter of course — automatiquement

as a matter of fact — en fait

for that matter — d'ailleurs

no matter! — peu importe!

no matter how late it is — peu importe l'heure

that's the end of the matter — c'est mon/son etc dernier mot

to make matters worse — pour ne rien arranger

to take matters into one's own hands — prendre les choses en main

English-French dictionary > matter
8 matter

matter

A n

1 gen chose f ; ( of specified nature) affaire f ; ( requiring solution) problème m ; ( on agenda) point m ; business matters affaires fpl ; money matters questions fpl d'argent ; the matter in hand/under discussion l'affaire en question/dont il est question ; it will be no easy matter cela ne sera pas (une affaire) facile ; the matter is closed l'affaire est close ; I have important matters to discuss j'ai des choses importantes à discuter ; matters have taken an unexpected turn les choses ont pris un tour inattendu ; report the matter to the police signalez la chose à la police ; the main matter on the agenda le point principal à l'ordre du jour ; matters arising Admin points non inscrits à l'ordre du jour ; private matter affaire privée ; this is a matter for the police c'est un problème qui relève de la police ; there's the small matter of the £1,000 you owe me il y a le petit problème des 1 000 livres sterling que tu me dois ; Catherine is dealing with the matter Catherine s'occupe du problème ; that's another matter c'est un autre problème, c'est une autre histoire ; it's no small matter ce n'est pas une broutille ; to let the matter drop en rester là ; to take the matter further/no further aller/ne pas aller plus loin ; the fact ou truth of the matter is that la vérité est que ; I know nothing of the matter je ne suis au courant de rien ;

2 ( question) question f ; a matter of une question de [experience, importance, opinion, principle, taste] ; it's a matter of urgency c'est urgent ; a matter of life and death, a life or death matter une question de vie ou de mort ; it will just be a matter of months ce ne sera qu'une question de mois ; a matter of a few euros/days l'affaire de quelques euros/jours ; ‘will he recover?’-‘it's a matter of time’ ‘s'en remettra-t-il?’-‘c'est une question de temps’ ; it's only a matter of time before they separate ils vont se séparer, ce n'est plus qu'une question de temps ;

3 the matter (something wrong, trouble) un problème ; is anything the matter? y a-t-il un problème? ; there was something the matter il y avait un problème ; there's nothing the matter il n'y a pas de problème ; what's the matter? qu'est-ce qu'il y a? ; there's nothing the matter with me je n'ai rien ; what's the matter with Louise? qu'est-ce qu'elle a Louise? ; there's something the matter with her car sa voiture a un problème ; there's something the matter with her eye elle a quelque chose à l'œil ; what's the matter with doing a bit of work? iron ça t'ennuierait de travailler un peu? ;

4 Sci ( substance) matière f ; inert matter matière inerte ; inorganic/organic matter matière inorganique/organique ; vegetable matter matière végétale ; a particle of matter une particule ; colouring matter colorant m ;

5 ( on paper) advertising matter publicité f ; printed matter imprimés mpl ; reading matter lecture f ;

6 (content of article, book, speech etc) contenu m ; subject matter contenu m ; matter and style le fond et la forme ;

7 Med ( pus) pus m.

B vi être important ; children/details matter les enfants/les détails sont importants ; politeness matters la politesse est importante ; to matter to sb [behaviour, action] avoir de l'importance pour qn ; [person] compter pour qn ; it matters to me where you go and what you do tes faits et tes gestes ont de l'importance pour moi ; it matters to me! c'est important pour moi! ; it matters how you speak/where you sit ta façon de parler/l'endroit où tu t'assieds a de l'importance ; it really doesn't matter cela n'a absolument aucune importance ; it doesn't matter how/when peu importe comment/quand (+ indic) ; it doesn't matter whether peu importe que (+ subj) ; ‘I'm late’-‘oh, it doesn't matter’ ‘je suis en retard’-‘oh, ça ne fait rien’ ; ‘what about Richard?’-‘oh, it doesn't matter about him!’ ‘et Richard?’-‘oh, il ne faut pas s'inquiéter pour lui!’ ; it matters that she feels/is etc c'est grave qu'elle se sente/soit etc ; does it matter that I can' t be there? est-ce que c'est grave si je ne peux pas venir? ; does it really matter? ( reprovingly) qu'est-ce que ça peut faire?

Idioms

as a matter of course systématiquement ; as a matter of fact en fait ; for that matter d'ailleurs ; don't speak to me like that! or to anyone else, for that matter! ne me parle pas sur ce ton! ni à qui que ce soit d'autre d'ailleurs! ; no matter! peu importe! ; no matter how late it is/what he did peu importe l'heure/ce qu'il a fait ; that's the end of the matter, there's an end to the matter c'est mon/son etc dernier mot ; to make matters worse pour ne rien arranger ; to take matters into one's own hands prendre les choses en main.

Big English-French dictionary > matter
9 matter

matter ['mætə(r)]

affaire ⇒ 1 (a) sujet ⇒ 1 (a) question ⇒ 1 (b) matière ⇒ 1 (c), 1 (d) importer ⇒ 1 (f), 2

1 noun

(a) (affair) affaire f; (subject) sujet m;

∎ I reported the matter to the police j'ai rapporté les faits à la police;

∎ business matters affaires fpl;

∎ money matters questions fpl d'argent;

∎ the matter in hand les faits mpl qui nous préoccupent;

∎ I consider the matter closed pour moi, c'est une affaire classée;

∎ it is a matter for regret c'est regrettable;

∎ this is no laughing matter il n'y a pas de quoi rire;

∎ it's no easy matter c'est une question difficile ou un sujet délicat;

∎ that is a matter for the courts to decide sur ce point, c'est à la justice de trancher;

∎ I will give the matter my immediate attention j'accorderai toute mon attention à ce problème;

∎ I think we should let the matter drop je pense que nous devrions laisser tomber le sujet;

∎ you're not going out, and that's the end of or there's an end to the matter! tu ne sortiras pas, un point c'est tout!

(b) (question) question f;

∎ there's the small matter of the £100 you owe me il y a ce petit problème des 100 livres que tu me dois;

∎ a matter of life and death une question de vie ou de mort;

∎ that's quite another matter, that's a different matter altogether ça c'est une (tout) autre affaire;

∎ a matter of taste une question de goût;

∎ that's a matter of opinion ça c'est une question d'opinion;

∎ as a matter of course automatiquement;

∎ as a matter of principle par principe;

∎ as a matter of urgency d'urgence;

∎ she'll do it in a matter of minutes cela ne lui prendra que quelques minutes;

∎ it'll be a matter of days rather than weeks before we get a result obtenir le résultat sera une question de jours plutôt que de semaines;

∎ it's only or just a matter of time ce n'est qu'une question de temps;

∎ it's just a matter of replacing a few worn-out parts il suffit de remplacer quelques pièces usées;

∎ it's only or just a matter of filling in a few forms il ne s'agit que de remplir quelques formulaires

(c) (physical substance) matière f;

∎ organic/inorganic matter matière f organique/inorganique

(d) (written material) matière f, copie f; (sent by post) imprimés mpl;

∎ advertising matter matériel m publicitaire;

∎ printed matter texte m imprimé

(e) Medicine (pus) pus m

(f) (idioms)

∎ what's the matter? qu'est-ce qu'il y a?, qu'est-ce qui ne va pas?;

∎ what's the matter with you? qu'est-ce que tu as?, qu'est-ce qui ne va pas?;

∎ what's the matter with Susan? qu'est-ce qu'elle a, Susan?;

∎ what's the matter with your eyes? qu'est-ce que vous avez aux yeux?;

∎ what's the matter with the television? qu'est-ce qu'elle a, la télévision?;

∎ what's the matter with the way I dress? qu'est-ce que vous reprochez à ma façon de m'habiller?;

∎ what's the matter with telling him the truth? quel mal y a-t-il à lui dire la vérité?;

∎ I don't know what's the matter with me je ne sais pas ce que j'ai;

∎ there's something the matter il y a quelque chose (qui ne va pas), il se passe quelque chose;

∎ there's something the matter with my leg j'ai quelque chose à la jambe;

∎ there's something the matter with the aerial il y a un problème avec l'antenne;

∎ is there something or is anything the matter? il y a quelque chose qui ne va pas?, il y a un problème?;

∎ something must be the matter il doit y avoir quelque chose;

∎ nothing's the or there's nothing the matter il n'y a rien, tout va bien;

∎ nothing's the matter with me je vais parfaitement bien;

∎ there's nothing the matter with the engine le moteur est en parfait état de marche;

∎ no matter! peu importe!;

∎ no matter what I do quoi que je fasse;

∎ no matter what the boss thinks peu importe ce qu'en pense le patron;

∎ don't go back, no matter how much he begs you même s'il te le demande à genoux, n'y retourne pas;

∎ no matter what quoi qu'il arrive;

∎ I'll be there tomorrow no matter what j'y serai demain quoi qu'il arrive;

∎ we've got to win, no matter what il faut que nous gagnions à tout prix;

∎ no matter how par n'importe quel moyen;

∎ no matter how hard I try quels que soient les efforts que je fais;

∎ I must speak to her, no matter how ill she is je dois lui parler, quel que soit son état de santé;

∎ no matter when à n'importe quel moment;

∎ no matter when it happens peu importe quand ça arrivera;

∎ no matter who qui que ce soit;

∎ no matter who gave it to you peu importe qui te l'a donné;

∎ no matter where où que ce soit;

∎ no matter where I am où que je sois

2 intransitive verb

importer, avoir de l'importance;

∎ nothing matters much to him any more since his wife died plus rien n'a d'importance pour lui depuis la mort de sa femme;

∎ nothing else matters tout le reste est sans importance;

∎ these things matter ces choses-là comptent;

∎ what does it matter? quelle importance est-ce que ça a?, qu'importe?;

∎ it matters a lot cela a beaucoup d'importance, c'est très important;

∎ it doesn't matter cela n'a pas d'importance, ça ne fait rien;

∎ it doesn't matter how much it costs peu importe le prix;

∎ it doesn't matter to me what you do with your money ce que tu fais de ton argent m'est égal;

∎ it doesn't matter to her what people think elle se moque de ce que pensent les gens;

∎ money is all that matters to him il n'y a que l'argent qui l'intéresse;

∎ I forgot to tell him, not that it matters, he'll find out soon enough j'ai oublié de le lui dire mais c'est sans importance, il s'en rendra vite compte;

∎ she matters a lot to him il tient beaucoup à elle, elle compte beaucoup pour lui;

∎ that's what matters most c'est le plus important;

∎ she knows all the people who matter elle connaît tous les gens qui comptent

3 matters plural noun

∎ as matters stand les choses étant ce qu'elles sont;

∎ getting angry won't help matters at all se mettre en colère n'arrangera pas les choses;

∎ matters have taken a turn for the worse les choses ont pris un tour plus alarmant;

∎ her remarks made matters worse ses remarques n'ont fait qu'aggraver les choses;

∎ to make matters worse, it had started to rain pour tout arranger, il s'était mis à pleuvoir

4 as a matter of fact adverb

en fait, à vrai dire, en réalité

5 for that matter adverb

d'ailleurs;

∎ and so am I for that matter moi aussi d'ailleurs;

∎ he isn't very well known in London or anywhere else for that matter il n'est pas très connu à Londres, et nulle part ailleurs en fait

Un panorama unique de l'anglais et du français > matter
10 matter

I ['mætə(r)]
nome

1) (affair) affare m., faccenda f., questione f.; (on agenda) punto m.

business matters — questioni d'affari

the matter in hand — l'argomento in questione

it will be no easy matter — non sarà una cosa facile

matters arising — amm. problemi derivanti

private matter — questione privata

this is a matter for the police — questo è un problema della polizia

that's another matter — quella è un'altra questione o storia

it's no small matter — non è cosa da poco

to let the matter drop — lasciar cadere la cosa

to take the matter further — portare avanti la questione

2) (question)

a matter of — una questione di [opinion, principle, taste, time]

it's a matter of urgency — è (una questione) urgente

a matter of life and death — una questione di vita o di morte

it will just be a matter of months — sarà (una) questione di pochi mesi

3)

(— trouble)

is anything the matter? — c'è qualche problema?

what's the matter? — che cosa c'è? qual è il problema?

there's nothing the matter with me — non ho o c'è niente (che non va)

what's the matter with Lisa? — che cos'ha Lisa?

4) (substance) materia f., sostanza f.

a particle of matter — una particella di materia

colouring matter — (sostanza) colorante

5) (on paper)

advertising matter — pubblicità

printed matter — stampati, stampe

reading matter — materiale di lettura, letture

6) (content of book, speech etc.) contenuto m., argomento m.

subject matter — argomento

matter and style — contenuto e forma

7) med. (pus) pus m.

••

as a matter of course — come logica conseguenza

as a matter of fact — di fatto, in effetti

for that matter — quanto a ciò

no matter! — non importa!

no matter how late it is — anche (se) tardi

no matter what he did — qualunque cosa abbia fatto

that's the end of the matter — fine della discussione, il discorso è chiuso

to make matters worse — per peggiorare le cose o la situazione

to take matters into one's own hands — prendere in mano la situazione
II ['mætə(r)]
verbo intransitivo importare, essere importante, avere importanza; [ person] contare, essere importante (to sb. per qcn.)

"I'm late" - "oh, it doesn't matter" — "sono in ritardo" - "oh, non fa niente"

does it really matter? — è proprio tanto importante?

* * *
['mætə] 1. noun
1) (solids, liquids and/or gases in any form, from which everything physical is made: The entire universe is made up of different kinds of matter.) materia, sostanza

2) (a subject or topic (of discussion etc): a private matter; money matters.) soggetto, questione

3) (pus: The wound was infected and full of matter.) pus
2. verb
(to be important: That car matters a great deal to him; It doesn't matter.) importare

- matter-of-fact
- be the matter
- a matter of course
- a matter of opinion
- no matter
- no matter who
- what
- where
* * *
I ['mætə(r)]
nome

1) (affair) affare m., faccenda f., questione f.; (on agenda) punto m.

business matters — questioni d'affari

the matter in hand — l'argomento in questione

it will be no easy matter — non sarà una cosa facile

matters arising — amm. problemi derivanti

private matter — questione privata

this is a matter for the police — questo è un problema della polizia

that's another matter — quella è un'altra questione o storia

it's no small matter — non è cosa da poco

to let the matter drop — lasciar cadere la cosa

to take the matter further — portare avanti la questione

2) (question)

a matter of — una questione di [opinion, principle, taste, time]

it's a matter of urgency — è (una questione) urgente

a matter of life and death — una questione di vita o di morte

it will just be a matter of months — sarà (una) questione di pochi mesi

3)

(— trouble)

is anything the matter? — c'è qualche problema?

what's the matter? — che cosa c'è? qual è il problema?

there's nothing the matter with me — non ho o c'è niente (che non va)

what's the matter with Lisa? — che cos'ha Lisa?

4) (substance) materia f., sostanza f.

a particle of matter — una particella di materia

colouring matter — (sostanza) colorante

5) (on paper)

advertising matter — pubblicità

printed matter — stampati, stampe

reading matter — materiale di lettura, letture

6) (content of book, speech etc.) contenuto m., argomento m.

subject matter — argomento

matter and style — contenuto e forma

7) med. (pus) pus m.

••

as a matter of course — come logica conseguenza

as a matter of fact — di fatto, in effetti

for that matter — quanto a ciò

no matter! — non importa!

no matter how late it is — anche (se) tardi

no matter what he did — qualunque cosa abbia fatto

that's the end of the matter — fine della discussione, il discorso è chiuso

to make matters worse — per peggiorare le cose o la situazione

to take matters into one's own hands — prendere in mano la situazione
II ['mætə(r)]
verbo intransitivo importare, essere importante, avere importanza; [ person] contare, essere importante (to sb. per qcn.)

"I'm late" - "oh, it doesn't matter" — "sono in ritardo" - "oh, non fa niente"

does it really matter? — è proprio tanto importante?

English-Italian dictionary > matter
11 advertising

сущ.

1) рекл. реклама (совокупность каких-л. рекламных объявлений; обычно употребляется с указанием места, где размещается данная реклама)

alcohol advertising on radio — реклама алкоголя на радио

Over 60 percent of alcohol advertising [on television\] is shown during sports programming

to broadcast advertising of gambling services — передавать в эфир рекламу игорных заведений

amount of advertising in the media — объем рекламы в СМИ

Asian governments have attempted to limit excessive consumptions by instituting strict control over the content and amount of advertising in the media.

advertising on buses — реклама на автобусах

Advertising [on buses\] is one of the important advertising means to which companies and establishments attach great importance because this type of advertisement is a mobile one seen by all.

two-thirds of the food and drink advertising for children under 12 — две трети всей рекламы продуктов питания для детей младше 12-ти лет

Last month, 10 companies that produce almost two-thirds of the food and drink advertising [for children\] under 12 agreed to start cutting back on advertising junk foods.

to distribute printing advertising — распространять печатную рекламу

No person shall within the city distribute [printed\] advertising by placing it within or upon parked automobiles.

2) рекл. реклама, рекламирование (процесс осуществления рекламы; как правило, употребляется с указанием рекламируемого продукта)

to prevent alcohol advertising — не допустить рекламирования алкоголя

Alcohol advertising is the promotion of alcoholic beverages by alcohol producers through a variety of media.

to regulate advertising of gambling — регулировать рекламу игорного бизнеса

the control of medicines advertising in the UK — контроль за рекламой лекарств в Соединенном Королевстве

to specialize in advertising to women — специализироваться на рекламе для женщин

ATTRIBUTES: accessory 2. 1), advance 3. 2), aerial 3. 1), agricultural, air 2. 1),

alternative 2. 3), ambient 1. 1), audiovisual, auxiliary 2. 1), block 1. 4) а), boastful, broadcast 2. 1), n1, classified 1. 1), commercial 1. 4) а), comparative, competing 1. 1) а), competitive 1. 2) а), concept 1. 2) а), consumer 1. 1) а), continuity 1. 1) а), controversial 1. 1) а), cooperative 2. 1), n2, coordinated, corporate 1. 2) а), б, corrective 1. 1), creative, deceptive, demographic, denigratory, dissipative, domestic 1. 2) а),

foreign 1) б), global, professional 1. 3) б), regional, repeat 3. 3) б), strategic, superior 3. 1) б), test 3. 3) б), traditional

Syn:

advertisement 2)

See:

accessory advertising, advance advertising, advocacy advertising, aerial advertising, agricultural advertising, air advertising, aisle advertising, alternative advertising, ambient advertising, analogy advertising, association advertising, audiovisual advertising, auxiliary advertising, bait advertising, bait and switch advertising, bait-and-switch advertising, bank advertising, banner advertising, bargain advertising, bargain-basement advertising, block advertising, boastful advertising, brand advertising, brand image advertising, brand name advertising, breakthrough advertising, broadcast advertising, burst advertising, business advertising, business paper advertising, business publication advertising, business-to-business advertising, car-card advertising, cause advertising, challenged advertising, charity advertising, children's advertising, cinema advertising, classified advertising, combative advertising, commercial advertising, comparative advertising, comparison advertising, competing advertising, competitive advertising, concept advertising, consumer advertising, continuity advertising, controversial advertising, co-op advertising, cooperative advertising, coordinated advertising, corporate advertising, corporate image advertising, corrective advertising, counter advertising, counteradvertising, coupon advertising, creative advertising, deceptive advertising, demographic advertising, demonstration advertising, denigratory advertising, direct advertising, direct response advertising, direct-action advertising, direct mail advertising, direct-mail advertising, directory advertising, display advertising, dissipative advertising, domestic advertising, door-to-door advertising, educational advertising, electric advertising, electrical advertising, e-mail based advertising, entertaining advertising, ethical advertising, export advertising, eye-catching advertising, factual advertising, false advertising, farm advertising, fashion advertising, film advertising, financial advertising, flexform advertising, follow-up advertising, foreign advertising, fraudulent advertising, full-page advertising, gender advertising, general advertising, generic advertising, global advertising, goodwill advertising, group advertising, hard-sell advertising, hard-selling advertising, heavy advertising, help wanted advertising, high-pressure advertising, house advertising, house-to-house advertising, idea advertising, illuminated advertising, image advertising, impact advertising, indirect action advertising, indirect-action advertising, individual advertising, indoor advertising, industrial advertising, information advertising, informational advertising, informative advertising, in-house advertising, initial advertising, innovative advertising, institutional advertising, in-store advertising, insurance advertising, international advertising, interstate advertising, introductory advertising, intrusive advertising, issue advertising, joint advertising, large-scale advertising, launch advertising, legal advertising, local advertising, mail advertising, mail-order advertising, mass advertising, mass-media advertising, media advertising, military advertising, misleading advertising, mobile advertising, mood advertising, movie theatre advertising, multimedia advertising, multinational advertising, national advertising, non-business advertising, non-commercial advertising, novelty advertising, obtrusive advertising, offbeat advertising, off-season advertising, on-line advertising, on-target advertising, opinion advertising, oral advertising, outdoor advertising, out-of-home advertising, package advertising, periodical advertising, personality advertising, persuasive advertising, point-of-purchase advertising, point-of-sale advertising, political advertising, postal advertising, postcard advertising, poster advertising, postmark advertising, pre-launch advertising, premium advertising, press advertising, prestige advertising, price advertising, primary advertising, print advertising, private sector advertising, problem-solution advertising, procurement advertising, producer advertising, product advertising, product-comparison advertising, professional advertising, promotional advertising, public relations advertising, public sector advertising, public service advertising, public-affairs advertising, public interest advertising, public-issue advertising, public-service advertising, radio advertising, railway advertising, reason-why advertising, recruitment advertising, regional advertising, reinforcement advertising, remembrance advertising, reminder advertising, repeat advertising, retail advertising, retentive advertising, saturation advertising, scented advertising, screen advertising, seasonal advertising, selective advertising, self-advertising, semi-display advertising, show-window advertising, sky advertising, slide advertising, social advertising, social cause advertising, soft-sell advertising, specialty advertising, split-run advertising, spot advertising, store advertising, strategic advertising, street advertising, strip advertising, subliminal advertising, sustaining advertising, switch advertising, tactical advertising, target advertising, taxi top advertising, teaser advertising, television advertising, test advertising, testimonial advertising, tie-in advertising, tombstone advertising, total advertising, trade advertising, trademark advertising, traditional advertising, transformational advertising, transit advertising, transportation advertising, truthful advertising, truth-in-advertising, two-step formal advertising, unacceptable advertising, unfair advertising, untruthful advertising, visual advertising, vocational advertising, wall advertising, word-of-mouth advertising, written advertising, yellow pages advertising, advertising abuse, advertising action, advertising aids, advertising analysis а), advertising appeal, advertising approach, advertising audience, advertising awareness, advertising balance, advertising band, advertising believability, advertising break, advertising brochure, advertising catalogue, advertising circular, advertising claim 1) а), advertising clutter, advertising column, advertising communication, advertising competition 2) а), advertising copy, advertising coupon, advertising credibility, advertising cue, advertising decay, advertising deception, advertising device, advertising emphasis, advertising exaggeration, advertising exposure 2) а), advertising factor а), advertising film, advertising folder, advertising frequency, advertising gift, advertising gimmick, advertising handbill, advertising hoarding, advertising image, advertising impact, advertising impression, advertising influence, advertising insert, advertising intensity, advertising jingle, advertising label, advertising leaflet, advertising letter, advertising literature 1) а), advertising location, advertising magazine, advertising material, advertising matter, advertising media, advertising medium, advertising novelty, advertising operation 2) а), advertising page, advertising pamphlet, advertising panel, advertising penetration, advertising perception, advertising personality, advertising playback, advertising point, advertising posttest, advertising pretest, advertising puffery, advertising pylon, advertising race, advertising readership, advertising recall, advertising response, advertising retention, advertising sample, advertising section 2) а), advertising site, advertising slogan, advertising space, advertising specialty, advertising sponsorship, advertising spoof, advertising spot, advertising standards, advertising structure, advertising supplement, advertising test, advertising testing, advertising text, advertising threshold, advertising time, advertising vehicle, advertising wearout, advertising wedge, Canadian Code of Advertising Standards, Code of Advertising Practice, Defining Advertising goals for Measured Advertising Results, Federal Cigarette Labeling and Advertising Act, ICC Guidelines / Code on Advertising and Marketing on the Internet, ICC International Code of Advertising Practice, ICC International Code of Environmental Advertising, ICC International Codes of Marketing and Advertising Practices, Standard Advertising Register, Standard Directory of Advertising Agencies, Standards of Practice of the American Association of Advertising Agencies, Advertising Association, Advertising Association of the West, Advertising Checking Bureau, Advertising Club of New York, Advertising Council, Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc. 2), Advertising Council, Inc., Advertising Council, Inc., Advertising Council, Inc.

3) рекл. рекламное дело, рекламная деятельность, рекламный бизнес (реклама как вид деятельности безотносительно каких-л. конкретных продуктов; реклама как одна из функций организации)

advertising counsellor [consultant\] — рекламный консультант, консультант по рекламе

advertising expert — рекламный эксперт, эксперт по рекламе

advertising textbook — учебник по рекламе

Syn:

advertising business 1)

See:

above-the-line advertising, below-the-line advertising, flat fee advertising, investment advertising, per inquiry advertising, advertising account, advertising activity, advertising agency, advertising agent, advertising agreement, advertising allowance, advertising analysis б), advertising appropriation, advertising assistant, advertising audit, advertising brief, advertising broker, advertising budget, advertising business, advertising campaign, advertising canvasser, advertising claim 2) б), advertising club, advertising code, advertising community, advertising company, advertising competition 1) б), advertising contract, advertising contractor, advertising control, advertising cooperative, advertising copywriting, advertising cost, advertising coverage, advertising customer, advertising department, advertising director, advertising directory, advertising drive, advertising effect, advertising effectiveness, advertising efficiency, advertising environment, advertising ethics, advertising exchange, advertising executive, advertising expenditures, advertising expenses, advertising exposure 1) б), &3, advertising factor б), advertising firm, advertising guide, advertising industry, advertising injury, advertising landscape, advertising legislation, advertising leverage, advertising liability, advertising linage, advertising literature 2) б), advertising man, advertising management, advertising manager, advertising method, advertising mix, advertising monopoly, advertising network, advertising objective, advertising office, advertising operation 1) б), advertising order, advertising outcome, advertising outlay, advertising output, advertising people, advertising performance, advertising personnel, advertising plan, advertising planner, advertising planning, advertising portfolio, advertising practice, advertising practitioner, advertising professional, advertising programme, advertising purpose, advertising rate, advertising register, advertising representative, advertising research, advertising restrictions, advertising sales agents, advertising schedule, advertising section 1) б), advertising self-regulation, advertising services, advertising specialist, advertising spending, advertising statistics, advertising strategy, advertising substantiation, advertising support, advertising talent, advertising theory, advertising value, advertising variable, advertising weight, media buy, copywriting, advertology

* * *
реклама, рекламирование: использование печатных, теле-, радио- и иных посланий, оплаченных рекламодателем, для благоприятного воздействия на потенциальных покупателей товара или клиентов.
* * *

размещение объявлений; размещение рекламы; рекламирование
. . Словарь экономических терминов .
* * *

Международное страхование

реклама

эмоционально окрашенная информация об основных характеристиках отдельных видов страхования и страховых операций с целью формирования устойчивого спроса на страховые услуги

-----

Реклама

реклама

средство распространения информации и убеждения людей через прессу, телевидение, радиовещание, объявления, плакаты и другим образом

Англо-русский экономический словарь > advertising
12 matter

'mætə
1. noun
1) (solids, liquids and/or gases in any form, from which everything physical is made: The entire universe is made up of different kinds of matter.) materia, sustancia

2) (a subject or topic (of discussion etc): a private matter; money matters.) asunto, cuestión

3) (pus: The wound was infected and full of matter.) pus

2. verb
(to be important: That car matters a great deal to him; It doesn't matter.) importar

- matter-of-fact
- be the matter
- a matter of course
- a matter of opinion
- no matter
- no matter who
- what
- where

matter¹ n

1. problema

what's the matter? ¿qué pasa? / ¿qué problema hay?

there's nothing the matter no pasa nada

2. asunto / cuestión

a personal matter un asunto personal

3. materia / sustancia

no matter... no importa...

no matter what it costs no importa lo que cueste / cueste lo que cueste

no matter where you go vayas donde vayas

matter² vb importar

it doesn't matter to me no me importa

matter

tr['mætə^SMALLr/SMALL]

noun

1 (affair, subject) asunto, cuestión nombre femenino

■ it's a personal matter es un asunto personal

■ we must get to the root of the matter hay que ir al quid de la cuestión

■ we have several matters to discuss tenemos varias cuestiones que discutir

■ this is a matter of utmost importance es una cuestión de suma importancia

■ it's only a matter of time sólo es cuestión de tiempo

2 (trouble, problem) problema nombre masculino

■ what's the matter? ¿qué pasa?

■ what's the matter with Susan? ¿qué le pasa a Susan?

■ is anything the matter? ¿pasa algo?

■ nothing's the matter no pasa nada

3 SMALLPHYSICS/SMALL (physical substance) materia, sustancia

4 (type of substance, things of particular kind) materia

5 SMALLMEDICINE/SMALL (pus) pus nombre masculino

intransitive verb

1 (be important) importar (to, a)

■ it doesn't matter no importa, es igual, da igual

■ you're the only thing that matters to me tú eres lo único que me importa

■ it doesn't matter which way you go no importa por donde vayas

■ does it matter if you're late? ¿pasa algo si llegas tarde?

■ it doesn't matter what you wear da igual lo que lleves, no importa lo que lleves

■ getting that article published mattered a lot to her publicar aquel artículo le importaba mucho

■ what matters most is that you're home lo importante es que estás en casa

plural noun matters

1 (the situation) la situación nombre femenino, las cosas nombre femenino plural

■ his financial matters su situación económica

■ his attitude doesn't exactly help matters su actitud no facilita las cosas, precisamente

\

SMALLIDIOMATIC EXPRESSION/SMALL

(as) a matter of course por norma

as a matter of fact en realidad, de hecho

as matters stand tal y como están las cosas

for that matter en realidad

no matter no importa

■ no matter what pase lo que pase

■ no matter what I say diga lo que diga

■ no matter who it is sea quién sea, quienquiera que sea

■ no matter how busy I am por muy ocupado que esté

■ no matter how much you insist por mucho que insistas

■ no matter how much it costs cueste lo que cueste

■ no matter where he goes dondequiera que vaya

to be a matter of life or death ser cuestión de vida o muerte

to be a matter of opinion ser discutible

to be no laughing matter no ser cosa de risa, no ser motivo de risa, no ser para reírse

to be another matter ser otra cosa

to let the matter drop/rest dejarlo correr

to make matters worse para colmo (de desgracias)

to take matters into one's own hands tomarse la justicia por su mano

matters arising asuntos nombre masculino plural varios

the matter in hand el asunto de que se trata

matter ['mæt̬ər] vi

: importar

it doesn't matter: no importa

matter n

1) question: asunto m, cuestión f

a matter of taste: una cuestión de gusto

2) substance: materia f, sustancia f

3) matters npl

circumstances: situación f, cosas fpl

to make matters worse: para colmo de males

4)

to be the matter : pasar

what's the matter?: ¿qué pasa?

5)

as a matter of fact : en efecto, en realidad

6)

for that matter : de hecho

7)

no matter how much : por mucho que

matter

n.

• asunto s.m.

• capítulo s.m.

• cosa s.f.

• cuestión s.f.

• especie s.f.

• hecho s.m.

• materia s.f.

• material s.m.

• motivo s.m.

• tema s.m.

v.

• importar v.

I 'mætər, 'mætə(r)
noun

1) u

a) ( substance) (Phil, Phys) materia f, sustancia f

b) ( discharge) ( Med) pus m, materia f

c) ( subject matter) temática f, tema m

form and matter — forma y contenido

d) (written, printed material)

printed matter — impresos mpl

reading matter — material m de lectura

2)

a) (question, affair) asunto m, cuestión f

that's another o a different matter — eso es otra cosa, eso es diferente

this is a matter for the police — esto requiere la intervención de la policía

it's only a matter of time — sólo es cuestión de tiempo

that's a matter of opinion — eso es discutible

as a matter of interest, what does he do for a living? — por pura curiosidad ¿en qué trabaja?

it's no laughing matter — no es motivo de risa, no es (como) para reírse

b) matters pl

as matters stand — tal y como están las cosas

to make matters worse — para colmo (de males)

that didn't help matters — aquello no ayudó a mejorar la situación

matters arising — asuntos mpl varios

c) ( approximate amount)

a matter OF something — cuestión f or cosa f de algo

it was all over in a matter of seconds — todo acabó en cuestión or cosa de segundos

d) (in phrases)

as a matter of fact: as a matter of fact, I've never been to Spain la verdad es que or en realidad nunca he estado en España; for that matter en realidad; no matter (as interj) no importa; (as conj): no matter how hard I try por mucho que me esfuerce; I want you back by 9 o'clock, no matter what — quiero que estés de vuelta a las nueve, pase lo que pase

3) (problem, trouble)

what's the matter? — ¿qué pasa?

what's the matter with Jane/the typewriter? — ¿qué le pasa a Jane/a la máquina de escribir?

is anything the matter with Alice? — ¿le pasa algo a Alice?

II

intransitive verb importar

it doesn't matter — no importa, da igual

to matter TO somebody: money is the only thing that matters to her/them — el dinero es lo único que le/les importa

['mætǝ(r)]
1. N

1) (=substance) materia f, sustancia f

2) (Typ, Publishing) material m

advertising matter — material m publicitario

printed matter — impresos mpl

3) (Med) (=pus) pus m, materia f

4) (Literat) (=content) contenido m

form and matter — la forma y el contenido

5) (=question, affair) asunto m, cuestión f

in this matter — en este asunto

• that's quite another matter, that's another matter altogether — esa es otra cuestión, eso es totalmente distinto

• business matters — negocios mpl

• the matter is closed — el asunto está concluido

• as a matter of course — automáticamente

it's a matter of course with us — con nosotros es cosa de cajón

• that's a very different matter — esa es otra cuestión, eso es totalmente distinto

• it's an easy matter to phone him — es cosa fácil llamarle

it will be no easy matter — no será fácil

• as a matter of fact..., as a matter of fact I know her very well — de hecho or en realidad la conozco muy bien

I don't like it, as a matter of fact I'm totally against it — no me gusta, de hecho estoy totalmente en contra

"don't tell me you like it?" - "as a matter of fact I do" — -no me digas que te gusta -pues sí, la verdad es que sí

as a matter of fact we were just talking about you — precisamente estábamos hablando de ti

• for that matter — en realidad

• it's a matter of form — es pura formalidad

• the matter in hand — la cuestión del momento

• money matters — asuntos mpl financieros

• it is no great matter — es poca cosa, no importa

• in the matter of — en cuanto a, en lo que se refiere

there's the matter of my wages — queda el asunto de mi sueldo

it will be a matter of a few weeks — será cuestión de unas semanas

a matter of minutes — cosa de minutos

it's a matter of a couple of hours — es cosa de un par de horas

in a matter of ten minutes — en cosa de diez minutos

it's a matter of great concern to us — es motivo de gran preocupación para nosotros

it's a matter of taste — es cuestión de gusto

• it's a serious matter — es cosa seria
laughing 1., mince 2., 2)
6) (=importance)

no matter!, it makes no matter — frm ¡no importa!, ¡no le hace! (LAm)

• no matter how you do it — no importa cómo lo hagas

no matter how big it is — por grande que sea

no matter how hot it is — por mucho calor que haga

get one, no matter how — procura uno, del modo que sea

• no matter what he says — diga lo que diga

what matter? — frm ¿qué importa?

• no matter when — no importa cuándo

• no matter who goes — quienquiera que vaya

7) (=difficulty, problem etc)

what's the matter? — ¿qué pasa?, ¿qué hay?

what's the matter with you? — ¿qué te pasa?, ¿qué tienes?

what's the matter with Tony? — ¿qué le pasa a Tony?

something's the matter with the lights — algo les pasa a las luces, algo pasa con las luces

what's the matter with my hat? — ¿qué pasa con mi sombrero?

what's the matter with singing? — ¿por qué no se puede cantar?, ¿es que está prohibido cantar?

nothing's the matter — no pasa nada

as if nothing were the matter — como si no hubiese pasado nada, como si tal cosa

8) matters (=things) situación fsing

• as matters stand — tal como están las cosas

• to make matters worse — para colmo de males

2.

VI importar

does it matter to you if I go? — ¿te importa que yo vaya?

why should it matter to me? — ¿a mí qué me importa or qué más me da?

it doesn't matter — (unimportant) no importa; (no preference) (me) da igual or lo mismo

what does it matter? — ¿qué más da?, ¿y qué?

some things matter more than others — algunas cosas son más importantes que otras

* * *

I ['mætər, 'mætə(r)]
noun

1) u

a) ( substance) (Phil, Phys) materia f, sustancia f

b) ( discharge) ( Med) pus m, materia f

c) ( subject matter) temática f, tema m

form and matter — forma y contenido

d) (written, printed material)

printed matter — impresos mpl

reading matter — material m de lectura

2)

a) (question, affair) asunto m, cuestión f

that's another o a different matter — eso es otra cosa, eso es diferente

this is a matter for the police — esto requiere la intervención de la policía

it's only a matter of time — sólo es cuestión de tiempo

that's a matter of opinion — eso es discutible

as a matter of interest, what does he do for a living? — por pura curiosidad ¿en qué trabaja?

it's no laughing matter — no es motivo de risa, no es (como) para reírse

b) matters pl

as matters stand — tal y como están las cosas

to make matters worse — para colmo (de males)

that didn't help matters — aquello no ayudó a mejorar la situación

matters arising — asuntos mpl varios

c) ( approximate amount)

a matter OF something — cuestión f or cosa f de algo

it was all over in a matter of seconds — todo acabó en cuestión or cosa de segundos

d) (in phrases)

as a matter of fact: as a matter of fact, I've never been to Spain la verdad es que or en realidad nunca he estado en España; for that matter en realidad; no matter (as interj) no importa; (as conj): no matter how hard I try por mucho que me esfuerce; I want you back by 9 o'clock, no matter what — quiero que estés de vuelta a las nueve, pase lo que pase

3) (problem, trouble)

what's the matter? — ¿qué pasa?

what's the matter with Jane/the typewriter? — ¿qué le pasa a Jane/a la máquina de escribir?

is anything the matter with Alice? — ¿le pasa algo a Alice?

II

intransitive verb importar

it doesn't matter — no importa, da igual

to matter TO somebody: money is the only thing that matters to her/them — el dinero es lo único que le/les importa

English-spanish dictionary > matter
13 matter

1. noun
1) (affair) Angelegenheit, die

matters — die Dinge

money matters — Geldangelegenheiten od. -fragen

raise an important matter — einen wichtigen Punkt ansprechen

that's another or a different matter altogether or quite another matter — das ist etwas ganz anderes

and to make matters worse... — und was die Sache noch schlimmer macht/machte,...

2) (cause, occasion)

a/no matter for or of... — ein/kein Grund od. Anlass zu...

it's a matter of complete indifference to me — es ist mir völlig gleichgültig

3) (topic) Thema, das; Gegenstand, der

matter on the agenda — Punkt der Tagesordnung

4)

a matter of... — (something that amounts to) eine Frage (+ Gen.)...; eine Sache von...

it's a matter of taste/habit — das ist Geschmack- / Gewohnheitssache

[only] a matter of time — [nur noch] eine Frage der Zeit

it's just a matter of working harder — man muss sich ganz einfach [bei der Arbeit] mehr anstrengen

in a matter of minutes — in wenigen Minuten

Do you know him? - Yes, as a matter of fact, I do — Kennst du ihn? - Ja, ich kenne ihn tatsächlich

5)

what's the matter? — was ist [los]?

is something the matter? — stimmt irgendetwas nicht?; ist [irgend]was (ugs.) ?

6)

for that matter — eigentlich

7)

no matter! — [das] macht nichts!

no matter how/who/what/why — etc. ganz gleich od. egal (ugs.), wie/wer/was/warum usw.

8) (material, as opposed to mind, spirit, etc.) Materie, die

[in]organic/solid/vegetable matter — [an]organische/feste/pflanzliche Stoffe
2. intransitive verb
etwas ausmachen

what does it matter? — was macht das schon?; was macht's? (ugs.)

what matters is that... — worum es geht, ist...

not matter a damn — vollkommen egal sein

doesn't matter — [das] macht nichts (ugs.)

it doesn't matter how/when — etc. es ist einerlei, wie/wann usw.

does it matter to you if...? — macht es dir etwas aus, wenn...?

the things which matter in life — [das,] worauf es im Leben ankommt

* * *
['mætə] 1. noun
1) (solids, liquids and/or gases in any form, from which everything physical is made: The entire universe is made up of different kinds of matter.) die Materie

2) (a subject or topic (of discussion etc): a private matter; money matters.) die Angelegenheit

3) (pus: The wound was infected and full of matter.) der Eiter
2. verb
(to be important: That car matters a great deal to him; It doesn't matter.) bedeuten

- academic.ru/45646/matter-of-fact">matter-of-fact
- be the matter
- a matter of course
- a matter of opinion
- no matter
- no matter who
- what
- where
* * *

mat·ter

[ˈmætəʳ, AM -t̬ɚ]

I. n

1. no pl (material) Materie f; SCI [Grund-]Stoff m, Substanz f

organic \matter organische Stoffe pl

printed \matter Gedrucktes nt, Drucksache[n] f[pl]

reading \matter Lesestoff m

vegetable \matter pflanzliche Stoffe pl

waste \matter MED Schlacken pl

\matter in suspension Schwebstoffe pl

\matter constant TECH Materialkonstante f

2. (affair) Angelegenheit f, Sache f

that's a different \matter das ist eine andere Sache

it's a \matter of complete indifference to me das ist mir völlig egal

this is a \matter for the police das sollte man der Polizei übergeben

the \matter in [or AM at] hand die Angelegenheit [o Sache], um die es geht

to get to the heart of the \matter zum Kern der Sache vordringen

the truth [or fact] of the \matter is... in Wirklichkeit...

a \matter of urgency etwas Dringendes

to be no easy \matter doing sth nicht einfach sein, etw zu tun

family \matters Familienangelegenheiten pl

financial \matters pl Geldangelegenheiten pl, Geldsachen pl

money \matters pl Geldangelegenheiten pl

a personal \matter eine persönliche Angelegenheit [o Sache]

in the \matter of... was... angeht

the British are given pre-eminence in the \matter of tea was Tee angeht, da haben die Briten die Nase vorn

3. no pl (question) Frage f

it's simply a \matter of following the recipe/learning the rules man muss einfach nur das Rezept befolgen/die Regeln erlernen

as a \matter of course selbstverständlich

a \matter of fact eine Tatsache

as a \matter of fact (by the way) übrigens, im Übrigen; (expressing agreement or disagreement) in der Tat

have you got his address? — as a \matter of fact, I have hast du seine Adresse? — ja, die hab ich tatsächlich

I suppose you're leaving soon? — no, as a \matter of fact, I'll be staying for another two weeks ich nehme an, Sie reisen bald ab? — keineswegs, in der Tat habe ich vor, noch zwei Wochen zu bleiben

a \matter of form eine Formsache

as a \matter of interest aus Interesse, interessehalber

just as a \matter of interest, how much did you pay for it? ich frage nur aus Interesse, aber wie viel hast du dafür bezahlt?

it's a \matter of life and [or or] death es geht um Leben und Tod

that's a \matter of opinion das ist Ansichtssache

a \matter of principle eine Frage des Prinzips

a \matter of record eine Tatsache

it's a \matter of record that... es ist allgemein bekannt, dass...

a \matter of taste eine Geschmacksfrage

a \matter of time eine Frage der Zeit

4. no pl (topic) Thema nt

the subject \matter of the book das Thema des Buches

it's no laughing \matter das ist nicht zum Lachen

that's another \matter das ist etwas anderes

that's another \matter altogether [or quite another \matter] das ist [wieder] etwas völlig [o ganz] anderes

to let the \matter drop etwas auf sich beruhen lassen; (in a conversation) das Thema fallenlassen

5. (problem)

is anything the \matter? stimmt etwas nicht?

there's nothing the \matter es ist alles in Ordnung

what's the \matter with you? was ist los mit dir?

what's the \matter with asking for a pay rise? was ist so schlimm daran, um eine Gehaltserhöhung zu bitten?

no \matter das macht nichts, [das ist] kein Problem

no \matter, I'll go myself kein Problem, ich gehe selbst

no \matter what was auch [immer] passiert

we've got to get to the airport on time, no \matter what wir müssen pünktlich zum Flughafen kommen, egal wie

no \matter what/when/who... ganz gleich [o egal], was/wann/wer...

no \matter what you say, I won't leave him was du auch sagst, ich werde ihn nicht verlassen

to pretend that nothing is the \matter so tun, als ob nichts wäre

6.

▪ \matters pl (state of affairs) die Situation [o Lage]

that's how \matters stand at the moment so sieht es im Moment aus

\matters came to a head with her resignation mit ihrem Rücktritt spitzte sich die Lage dann noch zu

to help \matters/make \matters worse die Lage verbessern/verschlimmern

to make \matters worse, it then started to rain heavily zu allem Überfluss fing es auch noch an, in Strömen zu regnen

to take \matters into one's own hands die Dinge selbst in die Hand nehmen

7. no pl (amount)

in a \matter of seconds he was by her side es dauerte nur Sekunden bis er bei ihr war

it was all over in a \matter of minutes nach wenigen Minuten war alles vorbei

it's only a \matter of a few dollars es geht nur um ein paar Dollars

and then there's the little \matter of the 80 euros you owe me und dann ist da noch die Kleinigkeit von 80 Euro, die du mir schuldest

8. LAW

\matter of fact Tatfrage f

\matter of law Rechtsfrage f

9. TYPO Satzspiegel m fachspr

10.

▶ not to mince \matter kein Blatt vor den Mund nehmen

▶ for that \matter eigentlich

I don't like him, nor does Ann, for that \matter ich mag ihn nicht, und Ann mag ihn im Grunde auch nicht

▶ what \matter? ( dated) was macht das schon?

II. vi

1. (be of importance) von Bedeutung sein

to him, animals \matter more than human beings ihm sind Tiere wichtiger als Menschen

what \matters now is that... worauf es jetzt ankommt, ist, dass...

that's the only thing that \matters das ist das Einzige, was zählt

it really \matters to me das bedeutet mir wirklich etwas, das ist wirklich wichtig für mich

▪ it \matters that... es macht etwas aus, dass...

▪ it doesn't \matter das ist nicht wichtig

I've spilt something on the carpet — it doesn't \matter ich habe etwas auf dem Teppich verschüttet — das macht nichts

would you rather go on Wednesday or Thursday — it doesn't \matter möchten Sie lieber am Mittwoch oder am Donnerstag fahren — das ist mir egal

it doesn't \matter what the guests wear es spielt keine Rolle, wie die Gäste angezogen sind

it didn't \matter anything to them es war ihnen völlig egal

▪ it doesn't \matter if/that... es macht nichts [o fam ist egal], wenn/dass...

it doesn't \matter how long your hair is as long as it's tidy es spielt keine Rolle, wie lang deine Haare sind, solange sie gepflegt sind

people who \matter Leute von Einfluss

2. ( rare) wound eitern

* * *
['mtə(r)]
1. n

1) (= substance, not mind) die Materie

organic/inorganic matter — organische/anorganische Stoffe pl

2) (particular kind) Stoff m

advertising matter — Reklame f, Werbung f

printed matter — Büchersendung f

colouring matter — Farbstoff(e) m(pl)

vegetable matter — pflanzliche Stoffe pl

3) (MED: pus) Eiter m

4) (TYP) (= copy) Manuskript nt; (= type set up) Satz m

5) (= content) Inhalt m

the main matter of his speech was... — (der) Hauptgegenstand seiner Rede war...

6) (= question, affair) Sache f, Angelegenheit f; (= topic) Thema nt, Stoff m

can I talk to you on a matter of great urgency? — kann ich Sie in einer äußerst dringenden Angelegenheit sprechen?

this is a matter I know little about — darüber weiß ich wenig

in the matter of... — was... (+acc) anbelangt, hinsichtlich... (+gen)

in the matter of clothes etc — in puncto Kleidung etc

there's the matter of my expenses —

it's no great matter — das macht nichts, das ist nicht so wichtig

that's quite another matter — das ist etwas (ganz) anderes

that's another matter altogether, that's a very different matter — das ist etwas völlig anderes

it will be no easy matter (to)... — es wird nicht einfach sein, zu...

it's a serious matter — das ist eine ernste Angelegenheit, die Sache ist ernst

the matter is closed — die Sache or der Fall ist erledigt

7) pl Angelegenheiten pl

business matters — geschäftliche Angelegenheiten or Dinge pl, Geschäftliche(s) nt

as matters stand — wie die Dinge liegen

to make matters worse — zu allem Unglück (noch)

8)

for that matter — eigentlich

I haven't seen him for weeks, nor for that matter has anybody else —

he wants to complain about it and for that matter, so do I — er will sich darüber beschweren und ich eigentlich auch

9)

a matter of — eine Frage (+gen), eine Sache von

it's a matter of form/time — das ist eine Formsache/Zeitfrage or Frage der Zeit

it's a matter of taste/opinion — das ist Geschmacks-/Ansichtssache

it's a matter of adjusting this part exactly — es geht darum, dieses Teil genau einzustellen

it will be a matter of a few weeks — es wird ein paar Wochen dauern

it's a matter of 10 miles from... —

it's a matter of a couple of hours — das ist eine Sache von ein paar Stunden

if it's just a matter of another 10 minutes, then I'll wait — wenn es sich nur noch um 10 Minuten handelt, dann warte ich solange

in a matter of minutes — innerhalb von Minuten

it's a matter of great concern to us — die Sache ist für uns von großer Bedeutung

it's not just a matter of increasing the money supply — es ist nicht damit getan, die Geldzufuhr zu erhöhen

it's just a matter of trying harder — man muss sich ganz einfach etwas mehr anstrengen

as a matter of course — selbstverständlich

it's a matter of course with us — für uns ist das eine Selbstverständlichkeit

you should always take your passport with you as a matter of course — es sollte für Sie eine Selbstverständlichkeit sein, stets Ihren Pass bei sich zu haben

earthquakes happen as a matter of course in that part of the world — Erdbeben sind in der Gegend an der Tagesordnung

10)

no matter! — macht nichts

I've decided to leave tomorrow, no matter what — ich gehe morgen, egal was passiert

no matter how/what/when/where etc... — egal, wie/was/wann/wo etc...

no matter how you do it — wie du es auch machst, egal, wie du es machst

no matter how hot it was — auch or selbst bei der größten Hitze

no matter how hard he tried — so sehr er sich auch anstrengte

11)

sth is the matter with sb/sth — etw ist mit jdm/etw los; (ill) etw fehlt jdm

what's the matter? — was ist (denn) los?, was ist (denn)?

what's the matter with you this morning? – nothing's the matter — was hast du denn heute Morgen? – gar nichts

what's the matter with having a little fun? — was ist denn schon dabei, wenn man ein bisschen Spaß hat?

something's the matter with the lights — mit dem Licht ist irgendetwas nicht in Ordnung

as if nothing was the matter — als ob nichts (los) wäre

2. vi

it doesn't matter — (es or das) macht nichts, ist schon gut

what does it matter? — was macht das schon?

I forgot it, does it matter? – yes, it does matter —

does it matter to you if I go? — macht es dir etwas aus, wenn ich gehe?

doesn't it matter to you at all if I leave you? — macht es dir denn gar nichts aus, wenn ich dich verlasse?

why should it matter to me? — warum sollte mir das etwas ausmachen?

why should it matter to me if people are starving? — was geht es mich an, wenn Menschen verhungern?

it doesn't matter to me what you do — es ist mir (ganz) egal, was du machst

some things matter more than others — es ist aber nicht alles gleich wichtig

the things which matter in life — was im Leben wichtig ist or zählt

poverty matters — Armut geht jeden etwas an

* * *

matter [ˈmætə(r)]

A s

1. Materie f ( auch PHIL, PHYS), Material n, Substanz f, Stoff m:

organic matter organische Substanz;

gaseous matter gasförmiger Körper; → foreign 3

2. a) PHYSIOL Substanz f: → gray matter

b) MED Eiter m

3. Sache f ( auch JUR), Angelegenheit f:

this is a serious matter;

this is an entirely different matter das ist etwas ganz anderes;

the matter in ( oder at) hand die vorliegende Angelegenheit;

a matter of convention eine Frage des Anstandes;

a matter of course eine Selbstverständlichkeit;

as a matter of course selbstverständlich, natürlich;

a matter of discretion eine Ermessensfrage;

a matter of fact

a) eine Tatsache,

b) JUR bes US eine (strittige) Tatfrage;

as a matter of fact tatsächlich, eigentlich, ehrlich gesagt;

a matter of form eine Formsache;

as a matter of form der Form halber;

matter in issue JUR Streitgegenstand m, Streitsache f;

it is a matter of life and death es geht um Leben und Tod;

as a matter of principle grundsätzlich, prinzipiell;

it is a matter of finishing in time es geht darum, rechtzeitig fertig zu werden;

a matter of taste (eine) Geschmackssache;

a matter of time eine Frage der Zeit, eine Zeitfrage;

for that matter eigentlich;

in the matter of

a) hinsichtlich (gen),

b) JUR in Sachen (A. gegen B.); → conscience Bes Redew, fact 1, laughing B 2, opinion 1

4. pl (ohne Artikel) die Sache, die Dinge pl:

make matters worse

a) die Sache schlimmer machen,

b) (Redew) was die Sache noch schlimmer macht;

carry matters too far es zu weit treiben;

as matters stand wie die Dinge liegen, nach Lage der Dinge;

matters were in a mess es war eine verfahrene Geschichte

5. the matter die Schwierigkeit:

what’s the matter? was ist los?, wo fehlts?;

what’s the matter with it (with him)? was ist (los) damit (mit ihm)?;

what’s the matter with having the occasional glass of wine? was ist (schon) dabei, wenn man ab und zu ein Glas Wein trinkt?;

what’s the matter now? was ist denn jetzt schon wieder los?;

there’s nothing the matter nichts ist los;

no matter! es hat nichts zu sagen!, nichts von Bedeutung!;

it’s no matter whether … es spielt keine Rolle, ob …;

no matter what he says was er auch sagt; ganz egal, was er sagt;

no matter who … gleichgültig oder ganz egal, wer …;

it made no matter to him that … es machte ihm nichts aus, dass …

6. (mit verblasster Bedeutung) Sache f:

it’s a matter of £5 es kostet 5 Pfund;

in a matter of weeks in ein paar Wochen;

a matter of three weeks ungefähr drei Wochen;

it is only a matter of minutes till … es kann nur ein paar Minuten dauern, bis …;

it was a matter of 5 minutes es dauerte nur 5 Minuten;

in a matter of minutes in Minutenschnelle;

in a matter of seconds in Sekundenschnelle;

it’s a matter of common knowledge es ist allgemein bekannt

7. Anlass m, Veranlassung f ( beide:

for zu):

a matter for reflection etwas zum Nachdenken

8. (Ggs äußere Form)

a) Stoff m, Thema n, (behandelter) Gegenstand, Inhalt m (eines Buches etc)

b) (innerer) Gehalt, Substanz f:

strong in matter but weak in style inhaltlich stark, aber stilistisch schwach;

matter and manner Gehalt und Gestalt

9. Literaturgeschichte: Sagenstoff m, -kreis m:

matter of France matière de France (um Karl den Großen);

matter of Britain Bretonischer Sagenkreis (um König Arthur)

10. Material n, Stoff m, Unterlagen pl ( alle:

for für, zu):

matter for a biography

11. Logik: Inhalt m (eines Satzes)

12. Postsache f: → print A 3

13. TYPO

a) Manuskript n

b) (Schrift)Satz m: → dead A 23, live² A 13

B v/i

1. von Bedeutung sein (to für), darauf ankommen ( to sb jemandem):

it doesn’t matter es macht nichts (aus), es tut nichts;

it didn’t matter to them es machte ihnen nichts aus;

it hardly matters to me es macht mir nicht viel aus;

it little matters es spielt kaum eine Rolle, es ist ziemlich einerlei

2. MED eitern

* * *
1. noun
1) (affair) Angelegenheit, die

matters — die Dinge

money matters — Geldangelegenheiten od. -fragen

raise an important matter — einen wichtigen Punkt ansprechen

that's another or a different matter altogether or quite another matter — das ist etwas ganz anderes

and to make matters worse... — und was die Sache noch schlimmer macht/machte,...

2) (cause, occasion)

a/no matter for or of... — ein/kein Grund od. Anlass zu...

it's a matter of complete indifference to me — es ist mir völlig gleichgültig

3) (topic) Thema, das; Gegenstand, der

matter on the agenda — Punkt der Tagesordnung

4)

a matter of... — (something that amounts to) eine Frage (+ Gen.)...; eine Sache von...

it's a matter of taste/habit — das ist Geschmack- / Gewohnheitssache

[only] a matter of time — [nur noch] eine Frage der Zeit

it's just a matter of working harder — man muss sich ganz einfach [bei der Arbeit] mehr anstrengen

in a matter of minutes — in wenigen Minuten

Do you know him? - Yes, as a matter of fact, I do — Kennst du ihn? - Ja, ich kenne ihn tatsächlich

5)

what's the matter? — was ist [los]?

is something the matter? — stimmt irgendetwas nicht?; ist [irgend]was (ugs.) ?

6)

for that matter — eigentlich

7)

no matter! — [das] macht nichts!

no matter how/who/what/why — etc. ganz gleich od. egal (ugs.), wie/wer/was/warum usw.

8) (material, as opposed to mind, spirit, etc.) Materie, die

[in]organic/solid/vegetable matter — [an]organische/feste/pflanzliche Stoffe
2. intransitive verb
etwas ausmachen

what does it matter? — was macht das schon?; was macht's? (ugs.)

what matters is that... — worum es geht, ist...

not matter a damn — vollkommen egal sein

doesn't matter — [das] macht nichts (ugs.)

it doesn't matter how/when — etc. es ist einerlei, wie/wann usw.

does it matter to you if...? — macht es dir etwas aus, wenn...?

the things which matter in life — [das,] worauf es im Leben ankommt

* * *

n.

Angelegenheit f.

Gegenstand m.

Grund ¨-e m.

Materie -n f.

Sache -n f.

English-german dictionary > matter
14 matter ***** mat·ter

['mætə(r)]
1. n

1) (substance: gen) Phys materia, sostanza

colouring matter — colorante m

foreign matter — sostanza estranea

advertising matter — pubblicità f inv

reading matter Brit — qualcosa da leggere

2) (content) contenuto

3) (question, affair) questione f, faccenda

money matters — questioni finanziarie

the matter in hand — l'argomento or la faccenda in questione

there's the matter of my wages — ci sarebbe la questione del mio stipendio

and to make matters worse... — e come se non bastasse...

that will only make matters worse — questo servirà solo a peggiorare la situazione

it's a matter of great concern to us — è una cosa che ci preoccupa molto

it's no laughing matter — è una cosa or faccenda seria

it's a matter of life and death — è una questione di vita o di morte

it will be a matter of a few weeks — ci vorrà qualche settimana

it's a matter of a few pounds — si tratta di poche sterline

in the matter of — in fatto di, per quanto riguarda

for that matter — peraltro

as a matter of course — di conseguenza, come cosa naturale

as a matter of fact — per (dire) la verità, in verità

it's a matter of opinion — è una questione di punti di vista

that's another matter — quella è un'altra faccenda

it's a matter of habit — è una questione di abitudine

4)

(importance) no matter! — non importa!

do it, no matter how — non importa come, basta che tu lo faccia

no matter how you do it — comunque tu lo faccia

no matter what — qualsiasi cosa accada

no matter what he says — qualsiasi or qualunque cosa dica

no matter how big it is — per quanto grande sia

no matter when — in qualunque momento, non importa quando

no matter who — chiunque

5)

(difficulty, problem) what's the matter? — cosa c'è (che non va)?

what's the matter with you? — cos'hai?

what's the matter with my hair? — cos'hanno i miei capelli che non va?

there's something the matter with my arm — c'è qualcosa che non va al braccio

as if nothing was the matter — come se niente fosse

something's the matter with the lights — le luci hanno qualcosa che non va

nothing's the matter — non è successo niente

nothing's the matter with me — non ho niente

6) (Med: pus) pus m

2. vi

importare

it doesn't matter — (I don't mind) non importa, non fa niente

I can't give you the money today — it doesn't matter — non ti posso dare i soldi oggi — non importa

what does it matter? — cosa importa?, che importanza ha?

what does it matter to you? — ma a te che te ne importa?

why should it matter to me? — e perché dovrebbe importarmi?

it matters a lot to me — è molto importante per me

English-Italian dictionary > matter ***** mat·ter
15 matter

1) предмет, объект

2) вещество

3) материал

4) сущность, содержание

5) вопрос; дело

6) набранный текст

•

- matter at issue
- matter in controversy
- matter in dispute
- no matter how
- additional matter
- additional matter in a patent application
- advertising matter
- back matter
- body matter
- chief matter
- deceptive matter
- descriptive matter
- end matter
- formal matter
- infringement matter
- inventive subject matter
- license matter
- new matter
- nondisclosed subject matter
- nonobvious subject matter
- nonstatutory subject matter
- object matter
- obvious subject matter
- patent matter
- patentable subject matter
- printed matter
- scientific matter
- subject matter
- type matter
- unsupported matter

Patent terms dictionary > matter
16 advertising material

рекл. рекламный материал, рекламные средства (совокупность различных средств, предназначенных для рекламы товара: рекламные проспекты, рекламные плакаты и щиты, рекламные ролики)

Syn:

advertising matter, advertising aids

See:

advertising literature 1)

* * *

рекламный материал

Англо-русский экономический словарь > advertising material
17 рекламный

прил. advertising;
publicity;
promotional

реклам|ный - advertising;
publicity attr. ;
~ материал advertising material, publicity material (matter), sales material, promotion material (matter) ;
~ проспект prospectus, leaflet;
~ное агентство advertising agency;
~ное объявление advertisement;
~ная кампания advertising campaign.

Большой англо-русский и русско-английский словарь > рекламный
18 дело

ср.
1) affair, business, work;
occupation, pursuit;
line вмешиваться/лезть не в свое дело ≈ to interfere in other people's affairs, to stick one's nose into smb.'s business без дела не входить ≈ no admission except on business личное дело ≈ private affair это не ваше дело ≈ that's no business of yours что за дело? (кому-л.) ≈ what is it (to) ?, what does it matter (to) ? он занят делом ≈ he is busy общественные дела ≈ public affairs при деле ≈ to have smth. to keep one busy, to keep oneself busy/occupied не у дел ≈ (to be) out of work/job
2) только ед. (цель, интересы и т. п.) cause общее дело ≈ common cause правое дело ≈ just cause дело мира ≈ the cause of peace
3) deed, act(ion) (деяние) ;
work (создание) это - дело его жизни ≈ it is his life-work вступать в дело ≈ to go into the action, to come into play безнадежное дело ≈ fruitless task гиблое дело, пропащее дело, дохлое дело ≈ it's a lost cause, hopeless undertaking пустое дело ≈ a waste of time вести торговые дела ≈ to deal with доброе дело ≈ good deed черное дело ≈ dirty deed дело чьих-л. рук ≈ this is smb.'s handwork/doing
4) (событие, происшествие) affair, business загадочное дело ≈ strange business дело было в 1960 году ≈ it happened in 1960
5) обыкн. мн. (положение, обстоятельства) things, matters;
affair, occasion, work, doing дела поправляются ≈ things are improving как его дела? ≈ how is he getting on?, how are things going with him? положение дел ≈ state of affairs дело повернулось таким образом ≈ matters took such a turn ясное дело ≈ matter of course, sure enough такие-то дела! разг. ≈ so that's how things are!, that is the way it is! вот это дело! ≈ good!, now you are talking sense! за чем дело стало? ≈ what's holding matters/things up?, what's the hitch? дело идет к ≈ things are heading toward дело доходит до ≈ it comes down to дело нечисто ≈ it looks crooked дело нешуточное ≈ it is not a laughing matter дело плохо ≈ things look bad дело прошлое ≈ that's a thing of the past, that's all over now
6) (вопрос, предмет чего-л.) matter, point, concern другое дело, совсем другое дело ≈ it's quite another matter, that's a horse of a different colour идиом. в чем дело? ≈ what is the matter? дело вкуса ≈ matter of taste дело привычки ≈ matter of habit дело чести ≈ point of honour дело случая ≈ matter of luck дело не в этом ≈ that's not the point ближе к делу ≈ come to the point, get down to business говорить по делу ≈ to speak on business говорить дело ≈ to talk sense, to have a point дело хозяйское ≈ it's up to you, it's your choice/business упростить дело ≈ to expedite matters
7) обыкн. ед. (специальность) военно-инженерное дело ≈ military engineering гончарное дело ≈ pottery горнорудное дело ≈ ore mining стеклодувное дело ≈ glass-blowing рекламное дело ≈ advertising бухгалтерское дело ≈ accountancy, accounting артиллерийское дело ≈ gunnery автомобильное дело ≈ motoring, automobile business библиотечное дело ≈ library science, librarianship военное дело ≈ soldiering, military science горное дело ≈ mining печатное дело ≈ printing финансовое дело ≈ finance
8) юр. case гражданское дело ≈ civil case отстаивать дело ≈ (в суде) to fight a suit возбуждать дело ≈ (против кого-л.) to bring an action against smb., to take institute proceedings against smb. излагать свое дело ≈ to state one's case вести дело ≈ to plead a case пришить дело, намотать дело ≈ to cook up charges against smb.
9) канц. file, dossier подшить к делу, приложить к делу ≈ to file личное дело ≈ personal file;
personal record(s) мн.
10) уст.;
воен. action, battle ∙ не дело ≈ that's not a good idea сделать свое дело как дела? нет дела за дело на самом деле в самом деле делать дело испытывать на деле употреблять в дело иметь дело и на словах и на деле дело в шляпе то ли дело то и дело первым делом между делом дело в том что в том то и дело на деле

дел|о - с.
1. affair;
(занятие) work, business;
(чего-л.) matter (of) ;
~ спорится the work goes with a swing;
у меня много дел I have a lot to do;
сидеть без ~а
1) be doing nothing;

2. (быть без работы) have* nothing to do;
по ~у on business;
~ привычки, вкуса a matter of habit, taste;
как (ваши) ~а? how are you?, how`s everything?;
вмешиваться не в своё ~ interfere in other people`s affairs;
не суйся не в своё ~! mind your own business!;

3. (поступок, деяние) deed, act, action;
и на словах и на ~е in word and deed;

4. (специальность) business;
(круг знаний) science;
военное ~ military science;
military skills pl. ;

5. (цель, интересы) cause;
служить ~у мира serve the cause of peace;

6. (предприятие) business;
открыть своё ~ start one`s own business, start up on one`s own;

7. юр. case;

8. канц. file;
подшить что-л. к ~у file smth. ;
в чём ~? what`s the matter?;
это (совсем) другое ~! that`s quite another thing!;
that`s different!;
какое мне ~? what do I care?;
в самом ~е really, indeed;
между ~ом at odd moments;
он занимается этим между ~ом he does it as a sideline;
~ за вами it depends on you;
it is up to you;
~ за материалом и т. п. it`s now only а matter of material, etc. ;
за нами ~ не станет there will be no hindrance from our side, there will be no lack of co-operition on our part;
иметь ~ с кем-л. have* to deal with smb. ;
на ~е in practice;
на самом ~е as a matter of fact, in reality;
первым ~ом first of all;
то и ~ incessantly, perpetually;
он то и ~ смотрел в окно he kept looking out of the window;
то ли ~ but it is quite a different matter;
~ не в том, что it isn`t that;
~ в том, что the point is that;
не в этом ~ that`s not the point;
за чем ~ стало? what`s holding thing up?;
такие-то ~а so that`s how it is!;
~ в шляпе it`s in the bag;
~ сделано the pot is in the fire;
я ~ говорю I am talking sense.

Большой англо-русский и русско-английский словарь > дело
19 prime

I 1. adjective
1) (first or most important: the prime minister; a matter of prime importance.) vigtigst; første-; højest

2) (best: in prime condition.) bedst
2. noun
(the best part (of a person's etc life, usually early middle age): He is in his prime; the prime of life.) den bedste alder

- primary
- primarily
- primary colours
- prime minister
- prime number
- prime time 3. adjective
prime-time advertising.) prime time-
II verb
(to prepare (something) by putting something into or on it: He primed (=put gunpowder into) his gun; You must prime (=treat with primer) the wood before you paint it.) præparere

- primer

* * *
I 1. adjective
1) (first or most important: the prime minister; a matter of prime importance.) vigtigst; første-; højest

2) (best: in prime condition.) bedst
2. noun
(the best part (of a person's etc life, usually early middle age): He is in his prime; the prime of life.) den bedste alder

- primary
- primarily
- primary colours
- prime minister
- prime number
- prime time 3. adjective
prime-time advertising.) prime time-
II verb
(to prepare (something) by putting something into or on it: He primed (=put gunpowder into) his gun; You must prime (=treat with primer) the wood before you paint it.) præparere

- primer

English-Danish dictionary > prime
20 business

сущ.

1) общ. дело, занятие ( в отличие от отдыха и развлечений)

COMBS:

business appointment — деловая встреча

business contacts — деловые контакты [связи\]

business letter — деловое письмо

business correspondence — деловая переписка

Are you here on business? — Вы здесь по делу?

It's time to get down to business. — Настало время заняться делом.

See:

business acquaintance, business call, business gift, business matter

2) упр. специальность, работа, профессиональная деятельность

The women were extremely grateful for the help, prompting Sullivan to make a business of helping single mothers. — Женщины были чрезвычайно благодарны и предлагали Салливану профессионально заняться помощью матерям-одиночкам.

Syn:

occupation

3)

а) общ. дело, долг, круг обязанностей, сфера ответственности, назначение

A soldier's business is to defend his country. — Долг солдата защищать свою страну.

It's your own business. — Это ваше личное дело.

б) общ. дело, начинание, предприятие; сделка, операция

dirty business — грязное дело

4)

а) общ. коммерческая деятельность, бизнес; торговля

ATTRIBUTES:

travel business — туристический бизнес

retail [wholesale\] business — розничная [оптовая\] торговля

A good product doesn't mean it's a good business. — Хороший продукт не означает хороший бизнес.

COMBS:

business relations — деловые отношения, торговые связи

business advertising — деловая реклама, промышленная реклама (реклама товаров производственного назначения)

business decisions — решения по коммерческим вопросам, деловые решения

business executive — руководящий работник коммерческой структуры, коммерческий руководитель

business market — деловой рынок

business advertisement — деловая реклама

business customer — коммерческий клиент

to be out of business — обанкротиться

to do [conduct, transact; drum up\] business — вести коммерческую деятельность

business is brisk [booming, flourishing, thriving\] — торговля идет оживленно [процветает, расширяется\]

business is slack [at a standstill\] — торговля идет вяло [стоит на месте\]

See:

advertising business 1), consumer business, direct business, domestic business, export business, import business, indirect business, insurance business, long-tail business, pension business, reinsurance business, short-tail business, wholesale business, business acumen, business advertisement, business advertising, business banner, business client, business consultant, business customer, business demographic information, business economics, business environment, business law, business manager, business market, business practice, business representative, business segment, business travel, business traveller, business visa, business watcher, business continuation insurance, recovery of business, census of business

б) страх. страхование* (употребляется по отношению к определенной совокупности страховых договоров, напр., новых договоров, заключенных в течение отчетного периода, или всех договоров, остающихся в силе на определенный момент; также может употребляться по отношению к страховым премиям, полученным или причитающимся к получению по определенной совокупности страховых полисов)

See:

in-force business, new business

в) юр., брит. деловая активность (закон "О недобросовестных условиях контракта" от 1977 г. определяет данное понятие как профессиональную деятельность или деятельность, связанную со службой в правительственных структурах и в любом органе государственной власти или местного самоуправления)

See:

business analyst, Unfair Contract Terms Act 1977, sale in the course of business

5) эк. предприятие (обычно, торговое), фирма

ATTRIBUTES:

small business — малое предприятие

business name — наименование фирмы

to manage [operate, run\] a business — управлять торговым предприятием

to run [be in charge of\] a business — руководить предприятием

to buy into [buy out\] a business — купить долю в предприятии [выкупить предприятие\]

His business is growing very fast. — Его фирма быстро набирает обороты.

Syn:

enterprise, firm, company

See:

business auto policy, business delivery, business insurance, business interruption insurance, business liability insurance, business life insurance, business personal property, business overhead expense insurance, business owners policy, business-to-business

6) эк. бизнес, деловые круги ( как противопоставление государству или государственному сектору)

Syn:

enterprise 2) б)

See:

advertising business 2)

7) торг., амер. клиентура, покупатели, аудитория

to play to enormous business — выступать перед огромной аудиторией

* * *
бизнес: любые предприятия, деятельность, сделки, которые призваны производить или предоставлять потребителям товары и услуги в целях получения прибыли.

Англо-русский экономический словарь > business

Страницы

См. также в других словарях:

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Comparative advertising — is an advertisement in which a particular product, or service, specifically mentions a competitor by name for the express purpose of showing why the competitor is inferior to the product naming it. Comparative advertising, also known as ‘knocking … Wikipedia
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advertising matter

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